Welcome to Mobile Monday Berlin!For the past two years, Berlin MoMo events have been focusing on a variety of topics from the Mobile Industry, some technical, some conceptual, but all of them quite specific. Now, for the time to come, we've decided to change this approach. We aim to be to be less specific, but more inspiring. We aim to open up the concept of what "Mobile" means, reaching into related fields of technology, usability, personal stories and experiences, or even philosophy. We'll…See More
Dear Friends of Mobile Monday Berlin,To start off a busy Berlin MoMo year, the first event of 2010 on March 8th will take a look at global trends and the new ecosystem in the mobile industry from a bird’s eye perspective in order to get a grasp of “The Big Picture”.While it’s natural that most mobile companies are focused on their specific solution, technology or business development, it’s important not to lose track of changes in consumer behavior or the underlying value chain.That’s why…See More
Dear MoMo Berlin Friends,The mobile world and traditional online and brand communication seems sometimes to stand apart like different worlds. E.g. the mobile scene meets annually at the World Congress in Barcelona, while protagonists of online and above the line advertising gather in Cannes.Against this backdrop it happens frequently that, when asked by agency clients about possible mobile components of a marketing campaign, agencies lack connections to what's going on in that area of the…See More
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