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| Press Release Kooaba wins MobileMonday Demo Night Munich 2008 May, 19, 2008 – kooaba’s innovative mobile image recognition wins the MobileMonday Demo Night competition. |
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Held in conjunction with Mobile Internet World 2008, this annual MobileMonday Demo Night was carried out today in Munich. The challenge consists of a 5 minutes live demo of the product in to an audience of industry experts. From the 10 competing finalists kooaba remained as the clear winner.
The jury, consisting of experts from several companies in the mobile space (e.g. members of Yankee Group, ProSiebenSat1 , AdMob etc.) as well as the public audience chose kooaba’s demo as their clear favourite among strong competitors.
Kooaba’s object recognition solution allows to link images and objects in the real world with the mobile Internet.
Dr. Herbert Bay, kooaba’s CEO: „We are delighted to have-won this special competition. It confirms that wer are on the right track with our innovative technology.“
Kooaba’s service simplifies search in the mobile Internet: in-stead of tedious typing of keywords user will be able to send in images of real world objects taken with the integrated camera of the mobile phone. The object is then recognized and related digital content (e.g. information from wikipedia) is retourned to the user.
Billboards, Images, Advertising in Print Magazines, CD or DVD covers, paintings, buildings o rproducts in the super-marked– real world objects turn into links to the digital world and the mobile phone fullfills the functions of a computermouse.
Several well knownbrands such as Cellity AG, EMI-Music Schweiz, EasyJet and die Edipresse Groupe are already using kooaba’s innovative mobile marketing solutions.
About kooaba
Kooaba is one of the worldwide leading providers of image recognition solutions for mobile devices. The company is a spin-off from ETH Zurich. The mission of kooaba is to link the real world with the mobile Internet. Real world objects turn into informationcarriers and can be connected with the mobile Internet. www.kooaba.com
What is the MobileMonday Demo Night?
At the MobileMonday Demo Night 9 + 1 mostly, but (not only) younger companies get the chance to present their product, service or technology to a wide audience, BUT the presentation time is limited to 5 minutes (sharp!) followed by a max. 2 minutes Q&A session from a few, MobileMonday selected experts:
So, the overall slot is just 7 minutes. No PowerPoint allowed ... More details BELOW.
Companies presenting:
* Imooty - http://imooty.eu/ - Blaise Bourgeois
* Imaginator (BuddyCloud) - http://www.buddycloud.com/ - Simon Tennant
* Innosonic - http://www.innosonic.fi/videoservice/ - Jouko Tossavainen
* Orbster - http://www.orbster.com/ - Georg Broxtermann
* Kooaba - http://kooaba.com/ - Herbert Bay
* Kimia Solutions - http://www.kimiasol.com/ - Antonio Navas
* Netbiscuits (Dynetic) - http://www.netbiscuits.com/home - Michael Neidhöfer
* Public Playing by Extrajetzt - http://www.extrajetzt.de - Kaspar Trüsted
17:45 Doors open – dont miss out on the opportunity for a welcome drink.
18:30 Don’t miss out 10 great presentations from innovative, young companies.
20:00 Audience voting for winners! Winner gets "MobileMonday Germany Demo Night Award"
20:10 Let’s get ready for intense Networking Sessions.
We look forward to seeing you on Monday, May 19th, 2008 in Munich and sharing with you ideas and opinions about "MobileMonday Demo Nights presentations" & more.
The presentations start at 6.30pm - due to the normally bigger as usual crowd, please be on time (5:45). After the presentations there is plenty of opportunity networking and enjoying at the ICM.
Please remember it is a must to register for the event at www.mobile-monday.de & separately if you want to attend MIWE during the day (see above).
Only registered participants can come and it’s on a ‘first come, first served basis’ - so please book now.
Bring a friend? Did we forget anybody? Forward this message, if seats are left only!.
Please also don’t forget to cancel your registration if you can’t come, which will allow
someone else to take your place.
We look forward to a great night of entertainment!
Your MobileMonday Munich Team
We thank our sponsors!
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